MENELAVO

1 BUILDING OUT OF 5 IS BUILT WITHOUT RESPECTING URBAN LAWS

A family of four soaps in the shape of a brick. Each is designed to sensitize the Italian citizen to unauthorized construction. They are a sarcastic reaction to a practice the everyday Italian citizen often “washes their hands” in an attitude of carelessness that doesn’t stop the unscrupulous individuals from continuing to sign off shady deals at the expense of citizens, the environment and its institutions.

The products act as a reminder to take actions and start being part of a bigger project. Your purchase will help organizations with the goal to preserve our country and retrain some abandoned areas.

BOICOTTO

red clay + milk

INSABBIO

amaranth seeds + clay

CAMUFFO

chia seeds + clay

BLOCCO

charcoal + clay + poppy seeds

An online data bank where people can gather information and pin point illegal construction around our country to raise awareness. 

Year
2017
Client
University project
Skills
Comunication, research, design, graphic, packaging
Exhibitions
Salone del Mobile Milan - Design Circus - Dutch design week